Senior Executive, Communications - Eastern General Hospital Planning Office
The upcoming Eastern General Hospital (EGH) in Bedok North seeks to provide excellent healthcare and promote healing that is centred around each person. When operational, EGH will provide a comprehensive range of inpatient and outpatient clinical specialties and healthcare services covering emergency, acute and secondary care.
In this role, you will be part of the EGH communications team that manages the hospital’s social media platforms and digital communications. You will work with the team to ensure a strong and consistent brand voice and messaging for these platforms. You will create, curate and schedule engaging content that resonates with target audiences, and populate high quality and engaging social media content on these channels regularly.
You will also assist in the end-to-end production of video content such as interviews, speeches, and staff engagement videos. This includes concept development, scripting, filming coordination, production, editing, and final delivery.
Additionally, you will work with the team to manage special projects such as integrated communications campaigns, collaterals and events. From conceptualisation to execution and post-mortem, you will ensure that these projects are carried out efficiently, achieving the desired profiling and communication objectives.
This position offers you the opportunity to shape organisational narratives and support strategic communications leading up to and during EGH's eventual operations.
Requirements
- Degree, preferably in mass communications or multimedia production-related fields
- Good understanding of social media platforms such as Facebook, Instagram, LinkedIn, TikTok and their related audiences
- Track record (from work or personal experience) in creating social media content including videos, images and posts would be advantageous
- Proficiency in basic filming, content creation and editing tools (e.g. Capcut, Canva) to create visually appealing social media content
- Ability to use basic design software (e.g. Adobe Photoshop) would be advantageous
- Creative and possesses an eye for design
- Keen interest in social and digital media, and up-to-date with social media trends